BIGO Technology Pte. Ltd. announced that it will be opening up regional centers into three (3) other major regions in the world before the end of 2019, starting with India. This announcement made within the short 3 years of its start-up, proves that the Singapore based internet technology company is poised for explosive growth. The US$100 million investment into India is significant as BIGO is the first Singapore internet company to step into the global arena and to take significant leaps to be a leader in the industry.
The expansion will create jobs for over 1000 people in India and create opportunities for cross-country learning for both Singaporeans and Indians especially since the company has over 40 patents in VoIP/Video related technology with 60 pending patents in the pipeline. The move represents for Singapore a significant step as it joins the ranks of big wigs in the industry, all currently owned by foreign entities. BIGO’s expansion will bring the total number of offices to 20 regional offices and 4 regional centres for BIGO by the end of 2019.
The company’s most renowned live-streaming product, BIGO LIVE, latest count of registered users was over 200 million in over 100 regions, a number that is rapidly growing on a daily basis. Already it is one of the top grossing app globally as reported by App Annie in 2018. Another short video app from the company, LIKE, has reached 20 million daily active users around the globe.
Following its explosive growth, the company is now setting its sights on aggressively expanding into both emerging and developed economies alike. Jason Hu, CTO for BIGO Technology, claims, “We have set our sights on expanding into Indiaas the first region of three. India will act as a complementary center to Singapore’s Research and Development center. This bold step is the first of its kind for BIGO, and a testament to the growing need for overseas centers as our user base grows.”
BIGO is confident that it’s investment and status among the users will not be tainted or swayed by other apps in the market. A large part of their confidence is due to the technology employed and Artificial Intelligence the app utilizes, as it is far more advanced than other apps of similar nature. On the human element, BIGO takes pride and confidence in the relationship they build with their broadcasters, giving them support and mentoring, empowering them to build their own business via the app.